Category: drinktec News

The last part has begun: Thailand and Laos

Barely two weeks after returning from the Philippines, I was bidding goodbye again to the PETplanet team and Germany. This time for a month and a half. The last section of the Thailand and Laos tour was ahead of me and after a somewhat turbulent 6 months, I was more and more looking forward to a relaxing holiday. Frankfurt Airport,...

The trip to the Philippines

The trip to the Philippines or A blog from off the beaten track

A major feature of our worldwide tours is the recurring spontaneity. Often it is forced or in response to unpredictable circumstances, but sometimes it is a very conscious decision. Typical was the decision I took as I was planning for the Chinaplas exhibition. I decided spontaneously to extend the tour to another destination: the Philippines. It would be brief and...

press conference in Brazil

31 Countries Visited en Route to drinktec 2017

There are now barely five months left until drinktec 2017 opens its doors in Munich. Before they begin their final round of preparations, the drinktec team have been busy traveling around the world to meet exhibitors, potential visitors, industry associations, and members of the press in person. They have been presenting the latest highlights, key themes, and trends, as well...

Christina Maier (drinktec), Alexander Berger (PRO FachHANDEL) and Miss drinktec Petra Westphal are very happy about the cooperation

Important News for drinktec 2017

Great News for all participants of drinktec 2017: For the first time PRO FachHANDEL, the specialist and order trade fair for the entire German beverage and convenience trade, will be held in Munich. It will take place on September 14 and 15 parallel to drinktec (September 11-15, 2017), the world’s leading trade fair for the beverage and liquid food industry....

CBB Team with Flowy

CBB 2016 – Final

We did it! Four trade fair days and many days of preparation have come to a close and result is a great success. CBB 2016 was a resounding success! Approx. 9 percent more exhibitors Over 8 percent more space booked by foreign exhibitors Again increase of visitor quality These are just a few keywords that describe how things went at...

the team at the Brew & Beverage Exhibition China

CBB – Day 3

Tiredness is slowly making itself known in my limbs. I don’t know whether this is due to the third intensive day or the fact that we were out and about longer yesterday. Always these customer appointmentsJ, and there is never a break! There was an important marketing and PR meeting with our colleagues from Heli this morning. We discussed measures...

Flowy at the exhibition entrance

The sun shines over CBB!

What an exciting first trade fair day! After there was a little chaos during setup yesterday evening, we were very curious this morning to see what the halls would look like. We were on site at 8 a.m. after a short breakfast, and–as always in China–everything was ready on time 🙂 I was then in the main entrance on site punctually...

drinktec press conference at CBB

CBB – Day 2

This morning was entirely devoted to the drinktec press conference. I already had arranged to meet my Chinese colleagues at 8:30 a.m. for a “dry run”. Unfortunately, I did not find the room at first. The Shanghai New International Exhibition Centre (SNIEC) is rather narrow and winding. The good thing was that when I arrived, the technical equipment had already...

CBB 16 Set Up

The final preparations for CBB 2016 are in full swing!

Nǐ hǎo from Shanghai! My world tour is continuing. I was in Johannesburg for food & drink technology Africa approx. four weeks ago. Now I’m in Shanghai, and the gates to CHINA BREW CHINA BEVERAGE (CBB) 2016 will open in a few hours. Until then, however, there is still a great deal of work for us to do. Preparations are...