Category: Beverage Marketing

Bottle label

Labeling Machines: Complex Technology Creates Eye-Catching Packaging

Today’s bottle labels offer much more than just information about product ingredients,from customized visually appealing representations of the brand to biodegradable packaging components. Labeling machine manufacturers need to consider both existing and future trends and requirements to meet the demands of the packaging solutions market. In this article, you’ll learn about potential innovative packaging solutions and labeling systems that can clearly represent brands and help companies retain customers.

Bottling on demand: are personalized beverages a sure-fire hit?

These days, pretty much everything we need in life can be easily ordered from the comfort of our homes or even from our phones while we’re out running errands. Online marketplaces are popping up left, right and center. The supply process could hardly get any easier. Yet all too often the wide range of products available no longer seems to be enough for consumers.